Backstreet Boys to star in T-Mobile Super Bowl ad
Backstreet Boys are seen filming a T-Mobile commercial in Times Square on Jan. 24, 2026 in New York City. (Jose Perez/Bauer-Griffin/GC Images) T-Mobile wants it that way: The carrier has tapped Backstreet Boys to star in their Super Bowl ad.Only a couple of teasers are available for the 60-second spot: One, titled "The Warm Up," shows the guys sitting in a circle wearing coordinated pink and white outfits as they […]