H-E-B and Dallas Cowboys announce official partnership
Two of the state's most iconic brands are teaming up for a Texas-sized collaboration as H-E-B becomes the Exclusive Grocery and Pharmacy Partner of the Dallas Cowboys. Starting this season, H-E-B and the Cowboys will kickoff a first-of-its-kind, multi-year partnership that will bring loyal fans of both organizations and customers exciting ticket and merchandise giveaways, in-store and in-game activations, tailgating and pop-up events, and community outreach opportunities. The San Antonio-based […]